Skills
AdCP Media Buy
by Ad Context Protocol
Run Ad Context Protocol media buys with sales agents: find products, create campaigns, sync creatives and track delivery.
Our verdict
We have not reviewed AdCP Media Buy yet
No one at Enterprise DNA has checked this listing against its sources. The description comes from public listings gathered automatically. Any fact below shows where it came from and when it was last checked.
From the listing
About AdCP Media Buy
The official media buy skill from the Ad Context Protocol (AdCP) project. It teaches an agent the standard AdCP tasks a connected sales agent exposes over MCP, such as listing products, requesting proposals, creating a media buy, syncing creatives and reading delivery, and the version checks needed before using newer targeting fields.
Best for
Ad tech teams and buyers working with AdCP-compatible sales agents
Use cases
- Buy advertising from an AdCP sales agent from inside Claude
- Test an AdCP seller integration against the public training agent
- Check delivery and pacing on a running AdCP media buy
Notes
Why it matters
AdCP gives advertising buyers and sellers a shared set of agent tasks. This skill is the buyer-side playbook for those tasks, written by the people who define the protocol, so an agent follows the expected order and handles async and version rules correctly.
Source
- Skill file: skills/adcp-media-buy/SKILL.md in adcontextprotocol/adcp.
- Repository: 257 GitHub stars, Apache-2.0 licence. Checked 24 Oct 2026 through the GitHub API.
- Last change to the skill: 20 Oct 2026.
- This page was written from the skill's own SKILL.md. It is not an Enterprise DNA source review and the skill has not been installed or tested by us.
Pros
- Maintained in the protocol's own repository
- Covers the full buy flow, from discovery to delivery reporting
- Spells out version checks so newer fields are not sent to older sellers
Cons
- Only useful if you have access to an AdCP sales agent
- Long and detailed, so expect a learning curve for the protocol itself
Key facts
What we have checked
Not checked yet. Dated facts such as prices, releases and repository activity appear here once we have confirmed them from a source.
Health and security
Is AdCP Media Buy looked after, and what do its setup files show
Security check static checks
100 out of 100
- Note No dependency list or install command was found in the skill, so there were no packages to look up on OSV.
Sources
Where this comes from
No sources recorded yet. Each source we check is listed here with the date we checked it.
A source shows what was published when we checked it. It does not certify security, performance or a working installation. Read our method.
Changelog
What changed
No changes recorded yet. Releases, price changes and deprecations appear here, with their dates, once we track them for this record.
Pairs with
Other entries in the index that connect to this one. Click through to see the chain.
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