Crayon pricing
Crayon pricing and what it adds up to
Quoted privately, with a tailored estimate based on your scope and renewal terms.
- check_circleYour data in a database you own
- check_circleOpen source, no lock-in
- check_circleBuilt and run by Enterprise DNA
The plans
What Crayon charges
Crayon quotes pricing privately rather than publishing a rate. Your bill is based on the estimate and renewal terms in your contract, so check which research and reporting work it covers.
Crayon pricing
Quoted privately
Crayon provides a tailored estimate rather than publishing plan prices.
How the bill is built
Private quote
Crayon does not publish a rate to multiply by your team size. The price is quoted privately, so use your own estimate and renewal terms to work out what you pay.
Information collection
Crayon tracks external changes and brings in internal signals. That ongoing collection service is a different scope from keeping a database of your own competitive research, so check which work your contract covers.
Sales material
Crayon turns insights into material for sellers, including battlecards and other assets. Check whether the work your team needs includes creating and maintaining those materials, as well as collecting information.
Reporting and connections
Crayon describes win/loss analysis and connections with seller workflows. Review which reporting and connections your team uses when you compare your contract with the work you still need.
A year of Crayon
Your annual Crayon cost
Crayon's price is quoted privately, so there is no public monthly rate or verified annual figure to multiply. Your yearly total depends on the estimate and renewal terms in your contract, plus the scope you retain: competitor information collection, turning insights into seller material, win/loss analysis and connections to seller workflows. Use your own quote to calculate the annual cost.
Underneath the bill
What you are really paying for
Ongoing information
Crayon tracks external changes and brings in internal signals. Part of what you are paying for is the ongoing collection of competitive information, not just a place to keep research your team has already gathered.
Seller-ready material
Crayon turns insights into battlecards and other material for sellers. Your contract may cover work to make competitive information useful to your sales team, not only access to the underlying information.
Reporting and delivery
Crayon describes win/loss analysis and connections with seller workflows. You are paying for ways to report competitive outcomes and bring intelligence into sales work, alongside the details behind each insight, such as dates, competitor tags and source information.
The owned alternative
Keep your competitive records
Enterprise DNA builds a version around how your business runs, brings across a prepared Crayon data extract and runs it for you. Your records sit in a database you own and can be worked with in plain language. The supported version has one setup fee, then a monthly retainer. If you prefer to manage it yourself, there is also a free version. Ongoing monitoring and connected services need to be scoped separately.
Competitive Intelligence for Claude Code
One setup fee, then a monthly retainer. No per-seat plans, no tiers, and the system is yours.
Make it yours
Design your own Crayon replacement
Everything starts from the open-source base. Then it gets your name, the parts you run, your rules and your data from Crayon. Try it here, and we build the real one.
2. What it runs
3. Make it fit
4. Your colour
Answered from your own database
Good morning. Here is what needs you today.
We build it from the open-source base, bring your Crayon data across and run it for you.
Questions
Crayon pricing, answered
Can you work out Crayon's yearly cost before renewal? expand_more
Crayon does not publish a rate, so there is no public yearly figure to use. Check your own estimate and renewal terms, then confirm which work is included, such as information collection, seller material, win/loss analysis and connections to seller workflows.
What should you check in a Crayon quote? expand_more
Check whether the estimate covers the competitive information collection your team uses, the seller material it needs, win/loss analysis and connections to seller workflows. Crayon quotes privately, so compare the scope in your own contract rather than assuming each part is priced separately.
Can your Crayon research move to a database you own? expand_more
Crayon describes access to insights through its Insights API. An authorised extract needs to be prepared and mapped for import. The free version does not promise to import an untouched response or bring every battlecard layout across. Enterprise DNA can bring a prepared extract into a version built around your business.
Stop paying Crayon every month
30 minutes with Sam. Bring your last Crayon bill. We show you what your own version looks like, and if it is a fit, we build it and bring your data across.
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