Salesforce Sales Programs pricing
Salesforce Sales Programs pricing and what it adds up to
US$100 per user per month, billed annually. 50 users: US$60,000 a year, excluding Sales Cloud, as a pricing scenario.
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The plans
What Salesforce Sales Programs charges
Salesforce lists Sales Programs at US$100 per user per month, billed annually. Your bill is based on the number of users and sits on top of Sales Cloud.
Salesforce Sales Programs
US$100 per user per month
It is billed annually and is an additional cost to Sales Cloud.
How the bill is built
A licence for each user
The published charge is US$100 per user per month. The licence count follows the number of people using Sales Programs, so the total rises with each additional user. This price is billed annually.
An annual commitment
The listed price is billed annually, so you commit to the year even if a particular coaching program ends sooner. The price works out to US$1,200 per user per year, before the separate cost of Sales Cloud.
Sales Cloud is extra
Sales Programs is a paid addition to Sales Cloud. The published Sales Programs price does not include Sales Cloud, so you need to account for both when considering your Salesforce spend.
Features in the package
The listed package includes revenue milestones, progress reporting, a guidance centre, in-app coaching, walkthroughs, program building and automated programs. The published price is per user, with these capabilities included in the package.
A year of Salesforce Sales Programs
What it adds up to yearly
At the listed rate, 50 users come to US$60,000 a year, excluding Sales Cloud. That is a pricing scenario based on US$100 per user per month, billed annually, not a verified customer invoice. For one user, the listed rate works out to US$1,200 per year, also before Sales Cloud.
Underneath the bill
What you are really paying for
Licences by user
At the published rate, the charge follows how many people use Sales Programs. That makes your user count the main driver of this line, rather than a single business-wide price. Review which people need this enablement layer.
A full year
The listed price is billed annually. Your commitment covers the year, even if a particular coaching program ends sooner. Consider how long you expect to use the programs when weighing that annual commitment.
A layer on Sales Cloud
Sales Programs is an added coaching and enablement package, not the full Salesforce bill. The package includes milestones, analytics, coaching and program tools, while Sales Cloud is an additional cost.
The owned alternative
Own your sales enablement desk
Enterprise DNA builds your version around how your business runs, brings your Salesforce Sales Programs data across and runs it for you. Your records sit in a database you own, and you can work with them in plain language. You pay one setup fee, then a monthly retainer. There is also a free version you can run yourself.
Sales Enablement for Claude Code
One setup fee, then a monthly retainer. No per-seat plans, no tiers, and the system is yours.
Make it yours
Design your own Salesforce Sales Programs replacement
Everything starts from the open-source base. Then it gets your name, the parts you run, your rules and your data from Salesforce Sales Programs. Try it here, and we build the real one.
2. What it runs
3. Make it fit
4. Your colour
Answered from your own database
Good morning. Here is what needs you today.
We build it from the open-source base, bring your Salesforce Sales Programs data across and run it for you.
Questions
Salesforce Sales Programs pricing, answered
Is Sales Programs included with Sales Cloud? expand_more
No. Salesforce lists Sales Programs as a paid addition to Sales Cloud. Its published price is US$100 per user per month, billed annually. The Sales Programs price does not include Sales Cloud, so allow for both costs when assessing your Salesforce spend.
What would 50 Sales Programs users cost for a year? expand_more
At the published rate, 50 users come to US$60,000 a year, excluding Sales Cloud. This is a pricing scenario calculated from US$100 per user per month, billed annually, not a verified customer invoice. One user works out to US$1,200 per year, before Sales Cloud.
Can you move our program records to an owned version? expand_more
Program and item progress reports can be exported to CSV, and bringing them across requires explicit field mapping. Enterprise DNA builds your version, brings the Salesforce Sales Programs data across and runs it for you, for one setup fee followed by a monthly retainer. A free version is also available to run yourself.
Stop paying Salesforce Sales Programs every month
30 minutes with Sam. Bring your last Salesforce Sales Programs bill. We show you what your own version looks like, and if it is a fit, we build it and bring your data across.
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