Enterprise DNA
Running models (inference)

Model routing

One connection that sends each request to the best or cheapest of many models, with billing and backup built in.

How big
OpenRouter alone about $50M a year (Mar 2026 estimate), taking about 5% of spend
Growth
OpenRouter's weekly usage grew five times in six months.
On the map
8 companies, 2 money flows, 3 openings

Who is making money

The companies earning or raising real money in this part of AI. Suppliers are marked: they sell to the builders rather than to end users.

Where the money flows

Developers pay the router a margin of about 5% on top of model costs. The router pays the model providers.

The openings

Gaps still open in this area, from ones a small business could take to ones only giants can play.

  • Small business Set up routing with budgets, logging and fallbacks for small and mid-size firms
  • Small business A router that keeps data in NZ or Australia for compliance
  • Startup money An enterprise control panel for all AI use
The sceptic's view

Routers add little once the labs and clouds offer their own multi-model access.

Sources: sacra.com, kucoin.com

The map updates three times a week.

241 companies across 25 areas, 62 money flows and 89 openings so far. New research lands every Tuesday, Thursday and Saturday.

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