Enterprise DNA

Optmyzr alternatives

Optmyzr alternatives for NZ and Australian businesses

Optmyzr: AU$899 a month, or AU$10,788 across twelve monthly payments at 500K spend, not annual prepayment

  • check_circleYour data in a database you own
  • check_circleOpen source, no lock-in
  • check_circleBuilt and run by Enterprise DNA

The options

What people compare Optmyzr with

Optmyzr Premium lists AU$899 a month at the 500K monthly advertising-spend band for NZ and Australian customers on monthly billing, or AU$10,788 across twelve monthly payments, with annual prepayment priced differently. Owners look for an alternative when they want to compare that spend-based bill with the account review work they actually need.

Often compared

Adalysis

Adalysis is another paid search option in the shortlist. Its published 5m-spend tier is US$3,000 monthly, or US$36,000 annualised.

Yours to own

Paid Search for Claude Code

The open-source paid search operations desk that is just a database and Claude Code. Built around your business, with your Optmyzr data brought across.

See how it works

How to choose

How to choose a Optmyzr alternative

  1. 1

    What drives the bill

    Optmyzr groups plans by the advertising spend managed through the service, and monthly billing costs differ from annual prepayment. Compare your actual invoice, spend band and billing period. Enterprise DNA charges one setup fee, then a monthly retainer, with no per-seat plan.

  2. 2

    Where your records stay

    Check what you can export and whether you can keep a copy of your records in a database you own. Optmyzr’s account export includes names, ownership, currency, budgets and performance measures, but omits tasks, alerts, suggestions and audit scores.

  3. 3

    Fit with your way of working

    Check whether the alternative can reflect your business rules, fields and review process. An owned version can be built around how your business runs, using the records you provide. Keep in mind that an account-review workflow is not the same as live advertising controls.

  4. 4

    What switching involves

    Before switching, identify which account records you can export, note each saved date range and keep platforms separate. Decide which existing live connections and optimisation tools your business still needs. Enterprise DNA brings available records across and maps the remaining history as part of the switch.

The option that fits

Own a version built for your business

If Optmyzr’s account review, budget and approval work is what you need, an owned version gives you that workflow in a database you own, shaped around how your business runs. Enterprise DNA brings your available Optmyzr records across, builds your version and runs it for you for one setup fee, then a monthly retainer. You can also run the free version yourself. It is not a like-for-like replacement for live bidding or continuous monitoring.

  • check Keep your records in a database you own
  • check Build around your rules, fields and review cycles
  • check Pay one setup fee, then a monthly retainer
Get your version built

Make it yours

Design your own Optmyzr replacement

Everything starts from the open-source base. Then it gets your name, the parts you run, your rules and your data from Optmyzr. Try it here, and we build the real one.

2. What it runs

3. Make it fit

4. Your colour

Your business · your Optmyzr replacement Your version
YB Your business

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Answered from your own database

Build my version

We build it from the open-source base, bring your Optmyzr data across and run it for you.

Questions

Optmyzr alternatives, answered

How can you compare the real cost of an Optmyzr alternative? expand_more

Start with your actual invoice, the spend band and whether you pay monthly or annually. Optmyzr’s monthly and annual-prepayment prices differ. The free version has no software licence fee, though hosting, your chosen assistant and operating time are separate. Enterprise DNA charges a setup fee and monthly retainer.

Can you bring your Optmyzr account records into an owned version? expand_more

The account export includes names, ownership, currency, budgets and performance measures. Keep the saved date range and each platform separate. It does not include tasks, alerts, suggestions or audit scores. Enterprise DNA brings available records across and maps remaining history as part of the switch.

Will an Optmyzr alternative publish changes to your campaigns? expand_more

The free version records local decisions and drafts review papers. Approving a decision in those records does not publish it or alter advertising. If you need a live connection, agree on its approval process before it is built.

What should you check before replacing Optmyzr? expand_more

Separate the exported account-review work from live bidding, continuous monitoring and platform connections. The free version covers the exported account-review working set, while live advertising controls need separate work. Agree which controls your business depends on before retiring any existing workflow.

Done comparing? Own the one that fits.

30 minutes with Sam. Bring what Optmyzr costs you a year and how you run. We show you what your own version looks like, and if it is a fit, we build it and bring your data across.

Get your version built

Done paying for Optmyzr?

Get your version built