Enterprise DNA

Trades and home services · Worked example

Quote request intake for an electrician

Turns vague website enquiries into proper quote requests with photos, scope and a booked site visit.

Web chatEmail Lead captureBookingYour knowledge

The problem

"Can you give me a price for some lights?" is not enough to quote from. Going back and forth by email to get the detail wastes a lot of evenings.

How it works

  1. Chats with the visitor on the website or replies to the enquiry email
  2. Asks the scope questions the electrician uses for each job type
  3. Collects photos of the switchboard or area
  4. Explains the call-out fee and quote process from the business's own policy
  5. Books a site visit when one is needed, or sends the enquiry for a desk quote

What it connects to

  • Job management software
  • Email
  • Calendar
  • Website
Sample email thread
  1. VisitorHow much to put in some LED downlights?
  2. AgentHappy to get you a quote. Roughly how many lights, and which rooms?
  3. VisitorAbout 12, across the lounge and kitchen.
  4. AgentThanks. Is there ceiling space above those rooms, or is it a flat roof? A photo of your switchboard helps too.
  5. VisitorCeiling space. I'll upload a photo.
  6. AgentGreat. With that, the team can quote from the photos, and you'll have a price by email within two working days.

Illustrative conversation. Names, numbers and details are made up.

Capabilities used

  • Lead capture. Asks your qualifying questions and writes a clean record into your CRM.
  • Booking. Books, moves and cancels appointments straight into your calendar or booking system.
  • Your knowledge. Answers from your documents, website and videos, and stays current when they change.
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