Enterprise DNA

Education and training · Worked example

International student enquiry line for a private training establishment

Answers international student enquiries in their own language, across time zones, and books calls with the admissions team.

VoiceWeb chat MultilingualYour knowledgeLead captureBooking
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The problem

International students enquire from different time zones and often in their first language. Most questions arrive while the admissions team is asleep.

How it works

  1. Answers by phone or chat at any hour
  2. Switches language to match the student
  3. Answers from the provider's programme guides, fees and entry criteria
  4. Captures the student's details and study goals
  5. Books a video call with an admissions adviser at a time that suits both time zones

What it connects to

  • Student management system
  • CRM
  • Calendar
  • Website
Sample conversation
  1. VisitorHola, ¿tienen cursos de inglés antes del diploma?
  2. Agent[In Spanish] Hola. Yes, there is an English pathway course that runs before the diploma. What is your English level at the moment?
  3. Visitor[In Spanish] Intermediate, more or less. I am in Bogotá.
  4. Agent[In Spanish] Thank you. An admissions adviser can check your level and the best start date. They have a video call free on Thursday at 8am your time. Shall I book it?
  5. Visitor[In Spanish] Yes, please.

Illustrative conversation. Names, numbers and details are made up.

Capabilities used

  • Multilingual. Switches language mid-conversation when the caller does.
  • Your knowledge. Answers from your documents, website and videos, and stays current when they change.
  • Lead capture. Asks your qualifying questions and writes a clean record into your CRM.
  • Booking. Books, moves and cancels appointments straight into your calendar or booking system.
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