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Sales call practice: objection handling with a tough buyer

Lets sales staff practise tough calls by voice against a realistic buyer, then scores them against the team's own rubric.

InternalVoiceWeb chat Your knowledgeSummaries
Live demo

Talk to Mira at Tidewren Group

Tidewren Group is made up. Mira is a real agent, set up the way we would set one up for your team. Talk or type and ask what your staff would ask.

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The problem

Sales people rarely practise objection handling before it matters, because role-play with a busy manager is hard to book. The first real rehearsal ends up being a live prospect.

How it works

  1. Plays a buyer from your own scenarios, with real numbers and hidden objections
  2. Pushes back the way real buyers do
  3. Steps out of the role at the end to give feedback
  4. Scores against your rubric, from discovery to agreeing a next step
  5. Keeps practice private, with only completions on the learning record

What it connects to

  • Sales playbook
  • CRM such as HubSpot or Salesforce
  • Learning portal
  • Microsoft Teams
Sample conversation
  1. Darren (business development manager, Logistics)Let's practise the price objection call. Make it tough.
  2. AgentRight. I'm Linda Tay, head of supply chain at Brindlemoor Retail. Your quote is 12 percent above our current forwarder. Give me one reason not to end this call.
  3. Darren (business development manager, Logistics)That's fair. Before I answer, what do late deliveries cost you today?
  4. AgentWe missed six store deliveries last month, and each one cost about S$8,000 in lost sales. But that's our problem, not yours.
  5. Darren (business development manager, Logistics)It's ours if we fix it. Our on-time rate for retail clients is 97 percent. Halving those misses gives you about S$24,000 a month back, more than the S$18,000 difference.
  6. AgentStepping out of the role. Strong call: you asked about cost before defending price, and you used her numbers, so that's a 5 for value. Next time, ask who else signs off before you close. Linda needs her CFO, and you never found out.

Illustrative conversation. Names, numbers and details are made up.

Capabilities used

  • Your knowledge. Answers from your documents, website and videos, and stays current when they change.
  • Summaries. Every conversation ends with a written summary, a transcript and the next step.

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