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Merchandise Sales Dataset

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https://www.linkedin.com/company/enterprisednaofficial/The Onyx Data DataDNA Challenge - January 2025

Proudly Sponsored by Enterprise DNA

Enterprise DNA is proud to partner with Onyx Data to bring you the DataDNA Challenge for January 2025! This month’s focus is the Merchandise Sales Dataset, where participants can explore trends, analyze key performance metrics, and craft compelling visualizations.

Whether you are a data enthusiast, student, or professional, this challenge provides the perfect opportunity to test your analytical skills, learn from others, and gain recognition in the global data community.

What is the Dataset About?

The dataset revolves around the merchandise sales of Lee Chatmen, a viral influencer with over 7 million TikTok followers. After launching his merchandise line in 2023, his sales data provides insights into trends, customer behavior, and the impact of demographics, location, and promotions.

Participants are encouraged to analyze this real-world dataset to uncover actionable insights, craft data-driven stories, and visualize findings that resonate with a global audience.

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