Enterprise DNA

Our mission is to empower individuals and organizations with the data skills they need to succeed in a data-driven world
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I’m Sam.

After years of manually interpreting data at multiple financial institutions across the globe, I knew there had to be a better way to do things. I stumbled across Power BI & the Microsoft Stack, and before I knew it, I was hooked.

Learning data skills initially was disjointed, I watched a bunch of free youtube clips, tried a collection of free courses, and enrolled in numerous paid courses taught by “experts.”

I wasted so much time trialing different online courses and found many of the so-called “experts” had minimal real-world experience, to top it off, they taught things that didn’t really help me get the results I needed.

So, I decided to teach myself and became, shall we say, “data-obsessed.” 

I focused on solving real-world problems, gained incredible insights, and had fun along the way, all whilst mastering my data analytics skills.

It was only a matter of time before I got into Power Apps, Power Automate, R, Python, Excel, and more.

What I learned helped me achieve outstanding results in data analytics, and people kept asking me to teach them how I did it.

In fact, it started with my boss asking me, then my friends, then their friends asking me too.

Before I knew it, I started teaching online learners worldwide with proven, results-driven methods developed from my experience. I broke things down into actionable and effective lessons that helped both individuals and companies transform their data analytics.  And that is how Enterprise DNA was born…

Enterprise DNA has one of the largest, most interactive, and highly proficient data skills training communities globally. I’m proud to say, amongst our ranks is a collection of actual “data experts,” the best of the best, all with solid real-world data implementation and teaching experience.

If you'd like to take your data skills to the next level, you can explore our platform and start learning for free.

Or, if you’d like to see how our training can empower your team or business, please request a demo .

I look forward to seeing you in the forum!

Best regards,

Sam McKay, CEO & Founder, CFA

Data skills training designed for business

Trusted by 1500+ businesses worldwide.

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Learning data skills can be complicated

But it doesn’t have to be.
Learning data skills can be complicated

We don’t believe in wasting your time or you money. All of our lessons offer proven, real-world solutions.

We believe that we offer the world’s largest and most comprehensive data skills training community. Period.

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