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Customer Experience Analytics
Sam McKay
Join Rashmi Menon of FedEx as she talks about how customer experience analytics can be used by businesses so that they can better understand their customers and make their experience more enjoyableIn this episode, Rashmi also talks about what makes customerexperienceanalyticsunique in the analytics space, and how to deal with large and complex datasets.
What You’ll Learn From This Episode
- Developing a data driven culture in FedEx
- What makes customerexperienceanalytics different from other analytics fields?
- Customer experience vs customer service
- The most effective technology stack when dealing with huge datasets
- How NLP can improve customer experience analytics
About The Show
The Analytic Mind is your guide to navigating the evolving frontier of data, AI, & intelligent business.
Hosted by Sam McKay, CEO of EnterpriseDNA, this show dives into real-world use cases, technical strategies, and the mental models behind smart decision-making.
Each episode challenges you to move beyond tools to think critically, act strategically, and build with impact.
Whether you're refining your analytics skills or shaping your organization's data vision, this is where insight meets execution.
Stay sharp. Stay ahead. Think like an analytic mind.
