Customer Experience Analytics

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Sam McKay

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Join Rashmi Menon of FedEx as she talks about how customer experience analytics can be used by businesses so that they can better understand their customers and make their experience more enjoyableIn this episode, Rashmi also talks about what makes customerexperienceanalyticsunique in the analytics space, and how to deal with large and complex datasets.
What You’ll Learn From This Episode
  • Developing a data driven culture in FedEx
  • What makes customerexperienceanalytics different from other analytics fields?
  • Customer experience vs customer service
  • The most effective technology stack when dealing with huge datasets
  • How NLP can improve customer experience analytics
About The Show

The Analytic Mind podcast provides an opportunity to learn from a diverse range of global data leaders. Hosted by Sam McKay, CEO of Enterprise DNA. Covered will be a range of data and analytics topics keeping you up to date with recent trends, organizational challenges, and opportunities for innovation in this exciting space.